Awards Luncheon Keynote Speaker
Co-founder & Partner at nexxworks
Friday, Oct. 18, 2018
2:15 p.m. – 3:15 p.m.
“The Day After Tomorrow”
Peter Hinssen is a serial entrepreneur, advisor, author of four bestselling business books, and keynote speaker on the topics of radical innovation, leadership and the impact of all things digital on society and business.
In this session: Henry Kissinger described a recipe for strategic disaster in his book ‘World Order’: “You cannot remain relevant by simply projecting the familiar forward”. Yet, that is what companies do almost every day. They look at tomorrow by what they know today, the extrapolate their comfort zone into the future, and hope for the best.
We spend most of our lives thinking about ‘Today’. We’d like to spend more time on ‘Tomorrow’. And then there is the ‘Day After Tomorrow’, the place where new ideas, business models, radically new technologies or concepts could change our business canvas forever. The Day After Tomorrow used to be far, far away.
Until now. Technology has accelerated the pace of change in society. Digital has gone from being ‘nice’ to being ‘nasty’ where all of a sudden we talk about ‘disruption’ and ‘radical change’. Business models change overnight, and the Day After Tomorrow comes faster than ever before.
How can companies prepare for the Day After Tomorrow ? How can they reorganize into patterns of innovation that allow them to be faster, more agile and more responsive ? How can companies follow the pace of change outside their walls, and refocus on being relevant to their customers?
In ‘The Day After Tomorrow’, Peter talks about an exponentially changing world and its consequences for organizations of Today. He introduces those pioneers who managed to move (way) beyond Tomorrow-thinking in innovation and were able to change the course of entire industries. Above all, he talks about the business models, the organizational structures, the talent, the mindset, the technologies and the cultures needed to maximize our chances for survival in the Day After Tomorrow.
Most of us focus on Today: on the meetings we will be having, the e-mails we will respond to, the price offers we need to send out while deadlines are breathing down or neck. And we should. Today is what pays our bills. We also think a lot about Tomorrow, about our future value and how our company will survive disruption. Tomorrow is what keeps us awake at night. But let’s face it, most of us don’t think (much) beyond that.
The truly great ones, the giants, those that dictate the market are the ones who dare to envision The Day After Tomorrow. Because that is where enormous amounts of long term value lie. The radical ideas, concepts, notions or inspiration that focus on The Day After Tomorrow are the ones that change entire companies, industries and even the world.